When promoting a fundraising event, social media provides the perfect place to reach all of your potential attendees, from passionate supporters to those who might just enjoy the…

Whether it’s a fundraising request or business promotion, the rule-of-thumb has always suggested that middle of the week was best for sending emails. The logic is pretty sound: more…

By now, we’re sure you’ve noticed that Google is displaying key information right in its search results for many terms. For example, if you search for “how to tie a…

It’s right in the name – major donors are a major priority for nonprofits! While different organizations will have their own standards for what is considered a major…

It’s easy to get excited about implementing a new piece of fundraising software for your organization. Finding and implementing the right tool can help your nonprofit work more effectively…